The Battle for TV: Could Apple Win?

About a week from now April 12 HBO Now, their standalone streaming offering, will have its first big moment the premiere Game of Thrones (FYI – the most pirated show EVER). Their exclusive launch partner – Apple TV. This announcement closely coupled… Continue Reading

A New Realm of Television: Netflix, YouTube, Amazon, Oh My!

A New Realm of Television: Netflix, YouTube, Amazon, Oh My! from Jessica Lane My attempt at providing insightful recommendations on how cable TV networks can hedge against the disruption of Pay TV by focusing on: Content, Distribution, Advertising & Collaboration.… Continue Reading